Item Number: 611186036778
Item Beauty ID: IB44625



Sale Price $31.92

Retail Price $39.90

EVERYDAY Free Shipping Over $55*

Rusk Deepshine Luminating Powder Lightener White 16 oz

This marine-enriched, dust-free white-toned hair lightener is powerful enough for fast off-scalp highlighting, yet gentle enough for on-scalp applications. Lightens hair up to 7 levels. With organic sea kelp, this lightener nourishes and revitalizes hair, improves hydration and increases elasticity. For superior condition with unsurpassed shine, use RUSK® Deepshine® White Luminating Powder Lightener.

WHAT IS IT? A marine-enriched, dust-free lightener that provides high-performance lightening on- or off-scalp, without swelling or bleeding. Formulated with organic sea kelp to nourish and revitalize the hair, improve hydration and increase elasticity, Deepshine® White leaves the hair in superior condition with unsurpassed shine.

WHO IS IT FOR? Anyone who desires to lighten or brighten his/her hair.

WHAT DOES IT DO? It achieves up to 7 levels of lift with speed, control and flexibility while deeply conditioning the hair.

HOW DO YOU USE IT? Use with the appropriate Deepshine® Shine Enhancing Cream Developer (10, 20, 30 or 40 volume), depending on the level of lift desired. The stay-moist formula and the smooth, creamy consistency ensure quick, easy and precise application.

Shipping Rates to Continental United States:

Orders received before Noon ET, Mon-Fri are usually shipped the same day depending on product availability.  

Standard Shipping (2-6 days): Flat Rate of $5.95 for any purchase under $55.00. FREE for orders over $55.00. Delivery is made by USPS.

UPS Ground (1-5 business days): Flat Rate of $10 for any purchase under $55.00. Orders between $55 and $100 it is a $3.00 Upgrade. Orders over $100 receive FREE UPS Ground Shipping.

2nd Day Air (2 business days): Shipping rate is calculated based on weight and location.

Next Day Air (1 business day): Shipping rate is calculated based on weight and location. Saturday delivery is available at an additional charge and must be requested via e-mail after the order is placed.

Shipping to Military, Hawaii, Puerto Rico, Alaska and other territories are subject to an additional shipping charge. Rates are provided at checkout.

International Shipping please find rates at checkout.


Returns are accepted within 30 days of purchase. You must first contact us to receive a return authorization number before making a return. Unauthorized returns will be refused.

Refunds can be obtained within 30 days of purchase for any unused merchandise, EXCEPT ELECTRICAL APPLIANCES, in its original purchase condition and packaging.

Image Beauty does not provide refunds on electrical appliances (blow dryers, flat irons, etc..). Appliances are eligible for store credit in the form of a gift certificate, or exchange only within 30 days of purchase.

Used product, if still in reasonable condition, can be returned for exchange or credit within 30 days of purchase.

We do not accept returns on used hair color or personal items such as hair brushes, hair ornaments, hair extensions, nail clippers & more.

Please view our entire shipping & return policy here

Customer Reviews

Based on 1 review Write a review

More from RUSK See More

Subscribe to back in stock notification