Can be used when blow drying Has ‘memory hold for brush-through styling Adds lift and support Brushes through for easy re-styling Will not flake or build-up Description:
Direction Shaping Spray is an exceptional working spray that leaves hair with a touchable hold. A unique memory hold feature maintains the hair`s direction even after multiple brusing.
Direction is the professionals choice for blow-dry styling. Direction contains our exclusive "memory hold" technology that allows you to brush through and reset the hair anytime during styling, to spray and style anytime you need. Holds the hair in place while blow-dry styling, finger shaping, and root lifting. Maintains your style even after multiple brushings, for a free-form style that lasts. Excellent for use as a soft hold finishing spray on fine thin or short hair styles. Contains our new generation of water-soluble styling polymers that do not build-up, flake-off or stick.
For over 25 years, Mastey has strived to manufacture superior performing products using ingredients that are not just natural, they are natural to your hair and skin.
We believe the way to truly hydrate, repair and maintain the hair and skins youthful vigor is to provide them with the same nutrients they use naturally for strength, moisture and vitality. Its that pure and simple philosophy that makes Mastey unique in the world of professional hair and skin care.
We dont mask unhealthy ingredients such as sodium laureth sulfate, mineral oil, ammonia and propylene glycol with colorants, perfumes, fancy packaging and useless herbal extracts as marketing gimmicks.
Every product bearing our family name is hand made from scratch, one ingredient at a time, with love, care and thoughtful formulations that separate Mastey from the mass produced products. We are proud to be one of the only professional companies to actually make our own products, and one of the few that havent sold out to major conglomerates.
We welcome you to visit our Science & Technology section to learn more about the remarkable difference Mastey can make in the health and wellness of your hair, your skin, your body and our environment.